Preflight for Graphic Design and Prepress, an Application or Process?

Preflight for Graphic Design and Prepress, anprocess, Postflight is not. This may be a nice topic
Application or Process?for later. Take my word on it and avoid Postflight
Designers and prepress operators often think ofworkflow schemes. Real craftsmen and professionals
Preflight as an application. An application that runs onfind and fix all problems at the earliest possible point.
files to verify files and identify potential problems. IMany of these tools below are actually post-flight
have trained hundreds of operators in how tooriented tools.
prepare First Time Right Postscript and PDF files.Preflighting, The Older Expensive Applications for the
That's the first thing that I set folks straight on.job at hand:
Preflight is a process. It's a process of going throughMarkzware FlightCheck Classic: This preflight software
every predictable problem that can happen with youris developed by Markzware Software. Markzware's
printing job. If you think it's a software that you runFlightCheck Classic is a standalone application that
and that's it, you are not going to be able to producescans, verifies and collects each job for output.
First Time Right PDF files. There are many, manyCurrently available as version 5.8 (6.0 was due out
things that software cannot even check for, andthis fall), Although it was the gold standard for years
things unique to YOUR jobs, customers, companyand is still a great tool, the software is not staying
that are important. Things that MUST be checked tocurrent with releases of software. Example Quark
ensure success and accuracy.Xpress 7. Markzware's FlightCheck Classic will preflight
50% of commercial printing is headed for a delay ora wide range of digital file formats, including PDF
additional costs:documents and those created in most popular native
Publishers and printers regularly report more than 50application programs (QuarkXPress, Adobe InDesign,
percent of the digital files they receive are improperlyPageMaker, etc.). Ground Controls enable users to
prepared to spec. Thus, these files will need preflighthighlight potential problems, out of more than 150
& then repair to go forward. This may be done by achoices, for which to search. Single-user licenses for
publisher, printer, or kicked back to the graphicWindows and Mac users are available for about $400.
designer. At stake is the budget and schedule of theThis software is no longer recommended because
print project. Now, think about that... 50% ofdevelopment does not stay current with the support
commercial printing projects are destined for a delayof new application versions that it's users face every
in schedule or additional costs when submitted!day like Quark Xpress 7.
A graphic design project may be made for print,Markzware FlightCheck Collect!: This preflight
web, and or video. Depending on the type of media,software deemed the "lite" version of Markzware's
documents must be prepared exactly toFlightCheck Classic, FlightCheck Collect! inspects for
specifications based on final output media. Commoncommon file problems, like improperly assigned color
file flaws include fonts not embedded or supplied,space, missing fonts and image or resolution conflicts.
color space(CMYK vs. RGB, or inappropriate use ofOnce preflighted, the application can then collect the
Pantone or specialty colors), and resolution conflicts.document, including images, extensions and screen
These are some of the many things that can beand printer fonts, for output. Markzware offers
identified quickly by Preflight tools. A Preflight tool isWindows and Mac versions for around $180. This
utility software that is specially suited to help identifysoftware is no longer recommended because
these file issues.development does not stay current with the support
Preflight Software, helpful, required, but not a Wholeof new application versions that it's users face every
Solution:day like Quark Xpress 7.
So there are tools that help. But what about thingsMarkzware HawkEye: This preflight software from
you have to identify by visual inspection? WhatMarkzware is HawkEye, a preflighting tool designed
about bleed and trim margins, placement and position,specifically for designers and content creators. It runs
checking dates on event ads and coupon ads. Whatas a plug-in to most popular desktop publishing
about checking every full page ad that is a repeat toapplications like QuarkXPress, Illustrator, Acrobat,
be sure that the folio (page number) is deleted orFreeHand and more. Before content is created,
updated. What about copy flow from 2 successivedesigners can create specifications (known as
documents in a publication. These are all things thatTrueFileSpecifications) for each job they plan to
must be checked visually by a human. So, if youcreate. For example, an art director can choose the
want to be a top notch designer or prepresscolor schema or font set to use. If the designer
operator, there is a list of important Preflight itemsmistakenly places an element into the document that
that you, the human, must check. I always advisedoesn't meet the TrueFileSpecifications, he or she is
people to develop and update THEIR LIST everyimmediately alerted to the discrepancy. Users can
time a mistake is found or caught. Use the list as aalso choose to forbid saving or printing a file that is in
checklist often enough that it becomes completelya "failed" or "unfixed" state, helping to better manage
automatic to you as you prepare and processrevisions, versions and cut down on consumable
graphics files. If you get burned on a project, think ofwaste. This product from Markzware was advertised
making that a part of your preflight checklist. Anand was on a seybold Hot Picks 2002 but may have
example or beginning preflight checklist can be foundbeen pulled or may have never made it to market,
at this URL, review it and use it as a starting point.unable to confirm at Markzware's site?
Preflighting Applications, Help, and History of Preflight:PDF/X-1 Verifier 2.0: This preflight software
I once read an article that stated Preflightdeveloped for the DDAP (Digital Distribution of
Applications were invented in the 1990's. Actually,Advertising for Publication association, this application
preflight applications are nothing new at all. The earlyverifies the integrity of PDF/X-1a files, the
layout applications like Quark Xpress, Aldusprofessional format of choice for print advertising.
PageMaker, Adobe Photoshop, Ready Set Go, wereThis application is suited for both digital ad designers
the first preflight applications. Preflight applicationsas well as file recipients like publishers, prepress
were invented in the 80's, and have been improvedsuppliers and printers. It offers pass-fail results or
upon and developed since. Today there is a Freemore comprehensive preflight reports. DDAP
Preflight Tool available called FreeFlightâ„¢ atmembers can purchase single-seat licenses for about
the URL below, you can download the software free$95; non-members pay about $125.
and get free help and support.Apago PDF/X-1 CheckUp: This preflight software
There is also an online community at that hasdeveloped by Apago offers PDF/X-1 CheckUp 2.5, a
extensive and free, user to user support. I help folksplug-in to Adobe Acrobat that preflights and
there most every day and the site is chock full ofproduces PDF/X files. It supports both ISO
great insider tips, tricks, problems and solutions. I(International Standards Organization) PDF/X-1:2001
would encourage any designer, publisher, or printer toand PDF/X-1a:2001 standards. Mac and Windows
join and participate, teach or learn. All experienceversions are available for Acrobat 4.0.5 and 5.0, for
levels are welcome to post and answer questions atabout $250ea.
this site.Enfocus PitStop Professional: This preflight software
Examples of First Preflight Software Tools:developed by Enfocus Software, PitStop Pro
Example (A) PageMaker has a links palette thatpreflights and edits PDF documents. It checks for 140
scanned through the document providing a reportpotential problems and offers 70 automated
about images linked/missing, RGB/CMYK, Tiff/EPS,correction features. After running the document
etc. This was a preflight results report covering thethrough preflight, users can edit existing objects and
main document AND many support document filestext, or add new elements. It's also equipped to
combined. Thus Pagemaker was a preflight tool thatre-map color space or tag/detag images with ICC
could report on files originating from other(International Color Consortium) profiles. The
applications, like scans. It would give the user a list ofsoftware comes with several common PDF profiles
confirmations and or problems identified that was toto select according to a file's final destination.
be used to repair and prepare files prior to output.Windows and Mac versions of PitStop Professional
Example (B) Quark Xpress has had a usage palette,are available for about $550. Enfocus Pitstop is a
when called, it scans through the open documentgreat tool for repairing bad PDF files. However, it is
providing detailed reports about fonts used/missing,not recommended as a Preflight solution. Since the
images used/missing/modified, image types, imagePDF is the end result, to check a PDF files is really
colors, image paths. This was a preflight resultsPostflight, a good preflight workflow is about making
report covering the open document AND manygood PDF in the first place.
support document files combined. Thus Quark XpressExtensis Preflight Pro: This preflight software is
was a preflight tool that could report on filesdeveloped by Extensis, Preflight Pro inspects entire
originating in other applications, like scans. It wouldfolders of native application documents created in
give the user a list of confirmations and or problemspopular desktop publishing applications like
identified that was to be used to repair and prepareQuarkXPress, Acrobat, Illustrator, PageMaker,
files prior to output. Additionally Quark Xpress mayPhotoshop and FreeHand. Following preflight
have started collect for output, a feature mentionedinspection, the software then collects the job for
in other patents from the 1990's regarding preflightoutput. Mac version is available for about $400.
software invention.TIFF/IT-P1 Checker: This preflight software
Example© Adobe Photoshop was used todeveloped for DDAP by Congruent Development,
inspect and verify images. Back in the day, a userTIFF/IT-P1 Checker is a bundle of software tools,
would grab all the Tiffs and Eps placed into a job.that includes TIFF/IT-P1 Preflight. Suited for both
The selected files drag & dropped onto Adobedigital ad and packaging designers, it also represents a
Photoshop would automatically open and display thelow-cost tool for any manufacturing partner that
color space in the title bar of each file, CMYK/RGBreceives a large number of TIFF/IT-P1 files. It's
Grayscale etc. Thus Adobe PhotoShop was aavailable in both Mac and Windows versions and
preflight tool that could report on files originatingcosts about $100 for DDAP members, $180 for
from other applications. An operator could open thenon-members.
Image size palette and verify resolution beforeAsura & Solvero: This preflight software created by
closing each document. Thus a semi-automaticOneVision Software AG, Asura eliminates frequently
preflight of graphic images was performed. So, yes,occurring production problems in PDF, EPS and
Adobe Photoshop was and still is a preflightPostScript files, with the help of hot-folder
application and a file repair application that couldspecifications. Asura preflights incoming files, while
inspect and identify problems in files which it did notSolvero automatically repairs common problems. The
originate.system keeps a log of all changes made to a file.
Preflighting, Today's Hottest Current Applications:According to the developer, this coupled solution is
QuarkXpress 6.5, QuarkXpress 7, Adobe InDesignmost popular among newspaper publishers, which
CS2, these applications have built in preflight functionreceive a wide range of digital file formats.
these days. Unlike all other preflight software, theseAdCheck: This preflight software developed by Total
are native function that is fast and effective. Best ofIntegration, AdCheck 2.1 allows users to open and
all, they come at no additional cost to the designer,view production-image format files, including TIFF/IT,
publisher, or printer. These are built into both ofCT, HC and LW, using a standard Mac workstation.
today's most common preflight applications.Its Show Info prompt provides detailed information
However, there's a few very critical holes in the builtabout the file, including size and colors used.
in preflight of these applications. No need to worry,Markzware MarkzNet: This preflight software
there's a FREE preflight application callerdeveloped by Markzware, MarkzNet is not an
FreeFlightâ„¢ that has been recently releasedout-of-the-box preflighting solution. Rather, it's a blend
to address this. The application is a free downloadof the company's popular FlightCheck technology with
from a Quark Xtension and Adobe Plug-In developersystems integration. For high-volume production
site . FreeFlight is a must have tool that supplementsenvironments, MarkzNet provides a Web-based portal
the use of QuarkXpress and Adobe InDesign CS2into a company's production workflow. Customers
built in preflight. You can download and read aboutsubmit files with drag-and-drop simplicity. Files are
FreeFlightâ„¢ at this URL.automatically inspected for flaws or conflicts with the
"Preflighting" as a printing term came to popularity inrecipient's specifications and either pass or fail. Failed
the 1990s as printers and service bureaus ensuredfiles are rejected and both recipient and sender are
that problematic files would be caught and fixedimmediately alerted to the problem. If the file passes,
before they found their way into CTF (Computer toit's automatically forwarded to the next stage of
Film) workflow. In this century the term has evolvedproduction for a truly seamless digital workflow. This
into other variations, like post-flight, indicating when insoftware is not recommended because it is a web
the workflow the file is actually verified. To Preflightbased tool and has proved to be really slow and not
is proactive quality control, Postflight is reactiveproductive to many users.
quality control. Preflight is good manufacturing